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Italian Design Day

 

Italian Design Day

 

italian design day.logo

Italian Design Day (IDD), an initiative launched by the Italian prime minister, Paolo Gentiloni, was held for the first time on 2 March 2017. The Embassy of Italy in London, in collaboration with the Italian Cultural Institute, Istituto Marangoni, and other public and private bodies, marked the day by holding a series of events celebrating Italian design.

Italian Design Day involved Italian embassies, consulates and cultural institutes in approximately 100 cities around the world. The initiative was supported by the Ministry of Foreign Affairs and International Cooperation, in collaboration with the Milan Triennale, the Foreign Trade Institute, Istituto Marangoni, and RAI, among others. The purpose of the initiative was to promote contemporary Italian design and highlight its excellence and global success. Events were held at which representatives of the world of Italian design described their experience and give insights into the latest trends in the field.


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